The Moderating Impact of Communication on Employee Performance: A Case Study of Multimedia University of Kenya

Macdonald Ouko Ogambi, MA in Communication Graduate, Multimedia University of Kenya DOI: Abstract Communication is central to organizational life; it does not just serve as a medium through which information flows; communication has been a way of creating, maintaining, as well as reworking culture. In the context of institutions…

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Effects of citizen engagement strategies on the legislative process of the Finance Bill, 2024, in the National Assembly of Kenya

(1) Elijah Ichwara, MA in Communication and Media Studies, Multimedia University of Kenya, (2) Dr. Kahura Ndung’u, Lecturer, Karatina University DOI: Abstract Citizen engagement, which is a key element of participatory communication, is the pillar of participation by members of the public in the legislative process. It is the…

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The Role of Digital Media in Promoting Youth Civic Engagement in Sub-Saharan Africa

Okumu Collince, PhD Student, University of Nairobi DOI: Abstract This literature review looks at the overlap of digital media and civic engagement of youth in Sub-Saharan Africa, specifically the 2024 demonstrations led by Kenyan Generation Z. The study relies on the principles of development communication to point out the…

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